In the early days, Base Ten International (BTI) was initially in the business of supplying machinery and engineering products. But with the maturing of Pakistan’s economic development during the 1990s, Mr Mujeeb Malik, CEO of Base Ten International (BTI), has foreseen the rise of infrastructure developments, which will inevitably drive demands for portable power supply in the near future. Driven by a grand vision of what was to come, in 1999, BTI took a bold step of importing two (2) brand new Denyo Power Generators – when the local market was acquiring used generators cheaply from Singapore and Dubai.
Indeed, initial results were poor, and things didn’t go as planned. The market was unaccustomed to paying more for a brand new power generator – not when a used power generator is comparably cheaper and easily attainable. Read on how BTI turned the tables by creating business opportunities with Denyo generators and eventually becoming one of Pakistan’s dominant power solutions providers.










